GEORGIA PAYE
Creative Director
Based in Philadelphia
Visual Storytelling
Culture & Editorial
Works
Liberian Hearthobe
Branding, marketing, and collaboration with clothing brand Hollyandro. My team connected with an influencer that aligned with the brand, then directed, styled, executed, and produced the shoot with a strong focus on product marketing.
The visuals center bold styling, clear brand storytelling, and collaboration-driven execution to create an editorial campaign that feels polished, energetic, and aligned with the label’s identity.
